“ Our artists at Reach Records are continuing to prove that faith can exist beyond the pews of the church if expressed authentically. Reach Records president and co-founder, Lecrae describes Phew’s sound as hip-hop that is equally at home in the club or the church. 1K Phew’s smooth delivery, swag, and evocative vocals have an infectious quality that is streetwise yet commercially viable. He is leading the way for a new breed of artists taking the trap sensibility and elevating it into a new sound called “Street Gospel,” a term he coined. God is waiting for everybody to tap back in. No Church In A While is telling people there’s still hope, you can still turn to God no matter how long you’ve been away.”Ītlanta native, 1K Phew is the only artist signed to the Reach Records roster who is born and raised in the city that the label now calls home. “We just went through the pandemic and ain’t nobody to church in a minute. This album is for everybody who ain’t been to church or connected to God in a while who thinks they can’t go back. Out of his convos with 1K Phew (who he is mentoring) came the idea to actually record an album for people who like themselves hadn’t been to church in a while.Ī post shared by lecrae No Church In A While has all types of meanings,” explains 1K Phew. Lecrae was recording his mixtape, Church Clothes 4, when it occurred to him that people actually hadn’t been to church to even put on those church clothes because of the pandemic, church hurt, and other reasons. The concept for their collaborative album, No Church For A While grew out of conversations between Lecrae and 1K Phew. There’s also a Sunday Brunch planned with Atlanta influencers and local media at a private, invite-only location! On Friday, December 3rd, Lecrae and 1K Phew will release their new collaborative album, No Church In A While, which features 10 tracks including “Wildin” “Ready Or Not,” “Move It,” “One Call,” “What We Gon Do,” “Amen,” “Blockhead,” “Born Sinner” “Save Us,” and “No Church In A While.” Reach Records has several rollout plans to celebrate the release including a YouTube premiere of “One Call,” (the second single and video released from NCIAW) at 3pm on December 3rd. The label has partnered with YouTube for a YouTube Premiere exclusive and official afterparty tomorrow.
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